Black-Owned Business based in London. We are a men's loungewear brand. We design men's underwear ( briefs, boxers, trunks, etc) with premium fabric and a new pouch design for maximum comfort and support.

Our owner is Alex Gede, Mr. Ideal Nigeria 2016 and Mr. Africa International 2016. He started as a fitness model before moving into fashion and underwear. He is now a published international underwear model.

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